Not Your Average®. Functional Meets Phenomenal
We're not here to blend it - we're here to shake things up. Not Your Average® is a wellness-first brand crafted for those who demand more from what they consumer. Every product we create breaks the norm, combining clean, powerful ingredients with intelligent formulations to help you unlock your full potential.
Rewrite the Rules. Be Not Your Average.
Challenge the status quo with products that raise the bar on performance, purity, and results.
Wellness That Actually Works.
No fluff, no fillers — just clean, science-backed formulas that deliver real, visible change.
Everyday Essentials. Uncommonly Effective.
Transform your daily routine with elevated products designed to outperform the average.
Not Just Products. A Performance Upgrade
Each formula is crafted to help you move faster, think clearer, and feel stronger — day after day.
Meet Our First Disruptor
Not Your Average® 100% Arabica Coffee. This one is a Metabolic Powerhouse Blend
Supercharge Your Metabolism Machine
Meet your morning ritual’s new secret weapon.
Not Your Average Metabolic Powerhouse Blend is not just coffee—it’s a metabolism-boosting, fat-fighting, energy-enhancing brew-tiful revolution. Crafted from premium 100% Arabica beans and supercharged with science-backed ingredients, this bold blend is made to fire up your day and your goals.
What’s Inside the Powerhouse?
- 100% Arabica Coffee with the rich taste you love
- MCT Oil supports energy production, enhances cognitive function, and aids in fat burning
- Chromium Picolinate reduces cravings and supports weight loss by stabilizing blood sugar and improving insulin sensitivity
- Green Coffee Bean Extract boosts metabolism and supports reduced fat absorption, thanks to its chlorogenic acids.
- L-Theanine balances the stimulating effects of caffeine, enhancing focus and alertness while reducing jitteriness and anxiety
- Black Pepper Extract supports enhanced bioavailability of other ingredients and supports metabolism.
Our Philosophy
Not Your Average® isn’t just a name.
It’s a mindset. A movement. A promise.
From the way we source ingredients to how we formulate our products, we reject shortcuts, fillers, and tired trends. We’re obsessed with results — backed by science, powered by nature, and made for people who expect more.
Don’t just take our word for it. Hear how Not Your Average® products are transforming journeys for people just like you:
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“I start my mornings with this coffee before hitting the gym. It gives me clean energy, no bloating, and I genuinely feel more focused during workouts. Plus, I love that it has ingredients like L-Carnitine and MCTs — stuff I was already taking separately.”
- Rohit S., 31, Bangalore
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“Honestly didn’t expect a ‘fat-burning’ coffee to actually taste this nice. Smooth, not acidic. I’ve noticed I feel more active through the day, and I’m not as snacky between meals. It’s part of my daily routine now.”
- Pooja M., 27, Mumbai
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“As someone who works long hours, I needed something more than just regular coffee. This blend helps me stay alert and also supports my weight loss journey. It's convenient and feels premium.”
- Ankit R., 38, Gurgaon
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“I drink it during my fasted window and it helps suppress hunger while keeping my energy up. The ingredients are great — especially Garcinia and Green Coffee Extract. So much better than regular black coffee.”
- Nikita D., 34, Pune
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“I feel lighter, more alert, and less sluggish. I used to crash hard after lunch, but with this coffee, I stay steady. I’ve even cut down my sugar cravings. Didn’t expect it to work this well.”
- Karthik N., 29, Hyderabad
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“I started drinking this to support my metabolism, but it’s become more than that. It gives me steady energy, helps manage cravings, and just fits perfectly with my morning yoga and clean eating. It’s not your average coffee — and that’s exactly why I love it.”
- Simran K., 41, Delhi